When Ideas Become Material – ODM Fabric Printing Service for High-End Fashion Brands.

In the world of fashion, where every line and color tells a story, fabric printing is not merely a technique – it is the creative language of a brand.
For fashion houses seeking their unique signature, the ODM (Original Design Manufacturer) model is not just a production solution – it is an artistic journey.

In Vai Dang Quang, with over 10 years of experience accompanying high-end fashion, pioneers in providing a comprehensive ODM Fabric Printing Service, where ideas are nurtured, materials are curated, and every pattern is born with its own soul.

Understanding ODM – When Creativity and Technology Work in Harmony.

From OEM to ODM – The Evolution of Creative Collaboration.

OEM (Original Equipment Manufacturer) simply means production – the supplier executes an existing design.
ODM, however, is a story of co-creation: the manufacturer participates from the very beginning – suggesting materials, refining motifs, and adjusting printing techniques.

Thanks to this approach, ODM enables small brands to create exclusive collections without investing in an in-house design or R&D department.

“A brand truly lives only when it evokes emotion – and that begins with the material.”
– Quoted from the Creative Director of In Vai Dang Quang

ODM Fabric Printing Process – Each Step Retelling the Brand’s Story.

Beginning from the Material (Fabric Development).

Before the pattern, there must be fabric.
At In Vai Dang Quang, the ODM process begins by understanding the brand’s DNA – feminine, modern, minimalist, or classic – to select the most suitable base fabric.
From soft cotton, lustrous silk, rustic linen to contemporary polyester – each fabric is a unique “melody.”

 Design and Color Story.

Dang Quang’s design team collaborates with the brand to build a visual identity through patterns and main color palettes.From floral and abstract prints to washed denim effects or fabric textures – every detail is simulated in 3D so the brand can “see the future of its collection.”

Each color is measured with a Spectrophotometer, ensuring Pantone accuracy with ΔE < 1.0 – because even a single tone of difference can change the emotional impression.

 Test Printing & Refinement (Strike-off & Refinement)

After the pattern is approved, the technical team proceeds to print test samples.

If the motif needs more depth, engineers will fine-tune color profiles, ink density, or light effects.

This is the artistic “trial and error” stage, where technicians, designers, and clients work together to perfect the storytelling fabric.

Production and Quality Control.

Once all factors are finalized, production begins on Vietnam’s most advanced large-format digital printers.

Pigment, Reactive, and Sublimation technologies are applied depending on the fabric type.

Each meter of fabric is tested for color fastness, durability, softness, shrinkage, and hand-feel, ensuring European export standards.

Why Brands Should Choose ODM Instead of In-House Production.

1. Creative Partnership – Resource Optimization.

Brands no longer need to invest in printing facilities or technical teams.
ODM allows knowledge sharing, saves time and cost, while maintaining creative identity.

2. Full Customization.

From fiber selection, pattern design, to fabric drape – every element is custom-developed for the brand, ensuring uniqueness in the market.

3. Export-Standard Quality Assurance.

In Vai Dang Quang uses Oeko-Tex 100 certified inks, free from harmful chemicals and environmentally friendly – meeting the strict requirements of EU, US, and Japan.

4. Flexible Quantities – Scalable Production.

Orders from 50 meters to 50,000 meters are accepted, suitable for both emerging brands testing new collections and established brands with regular production.

5. Creative & Technical Teams Working Hand in Hand.

At Dang Quang, engineers and designers do not work separately – they collaborate to transform ideas into materials, and materials into soulful products.

ODM fabric printing service creates success stories – When a Pattern Becomes a Brand : 

A women’s fashion brand in Hanoi once shared :

“We wanted a pattern that was truly ours – not found anywhere else.
ODM from Dang Quang helped us create an exclusive, soft, and elegant design down to the finest detail.”

Within just six months, sales increased by 35%, and the brand gained stronger recognition through its signature.

When Technology Touches Art.

ODM Fabric Printing is not only a production optimization model – it also empowers brands to tell their own story through the language of material.
In Vai Dang Quang believes that every brand has its own identity, and our mission is to bring that identity to life – one meter of fabric at a time.

DANG QUANG FABRIC PRINTING COMPANY.

📍 Address: Lot 09 05 Ninh Hiep Industrial Park - Gia Lam District - Hanoi City.
 ☎ Phone: 0333 141 488.

Thực hiện bởi: In Vải Đăng Quang